The portfolio of Karim Sadli reads the who’s who of the world of fashion. From umpteen Chanel advertising campaigns to flawless magazine covers for the likes of Harper’s Bazaar France – Sadli’s body of work is impressive. COS is the latest brand to jump on the Karim Sadli bandwagon, welcoming the French lensman back for yet another season as campaign photographer. For Fall 2024, models Rianne van Rompaey, Awar Odhiang, Mariacarla Boscono, and Chu Wong become the faces of COS. Throughout the minimalist campaign series, the impressive cast of girls pose within Sadli’s photographic duo, captured both in black and white and in full color – proving less is always more.

The Fall 2024 COS Campaign by Karim Sadli:

Read below the reactions of theFashionSpot’s forum members:

“Karim Sadli always brings the best out of the top girls like Rianne, without a scrap of gimmick. Impressive,” commended alwaysademo.

“This will do it for me. A beautifully-shot studio campaign with the girls of the moment will always suffice. Karim Sadli’s studio work is always so instantly recognizable, I love it. Those portraits are heavenly. The casting here is simply superb also. Rianne van Rompaey and Awar Odhiang look utterly spectacular!” voiced a delighted vogue28.

Also a fan was Fiercification. “That profile is all the evidence you need to prove that Awar is the top girl right now. These images are very similar in tone to his superb recent W Magazine edit with Mariacarla Boscono and I’m not mad. Pretty much everyone looks great, particularly Rianne and Mariacarla!” they enthused.

“The photographs have a lookbook feel to them. However, the excellent photography skills of Karim Sadli elevate the images. I do like the casting and what I am seeing,” shared MModa.

See more from the COS Fall 2024 advertising by Karim Sadli and join the conversation, here.